SiriusXM has named Tubi chief executive Anjali Sud as its next CEO, placing a streaming-media executive at the helm of the satellite radio and audio company as it prepares for a leadership change in 2027. Sud is scheduled to take over on Jan. 1, 2027, the company said in a Nov. 9 announcement filed with U.S. regulators.

Jennifer Witz, who has led SiriusXM since 2021, will step down at the end of 2026 after nearly 25 years at the company. She is expected to remain in an advisory role through the end of 2027. The transition was announced by SiriusXM and detailed in a securities filing; Variety also independently reported Sud’s appointment.

Why SiriusXM chose Anjali Sud

Sud has led Fox-owned free streaming service Tubi since 2023 and joined SiriusXM’s board in March 2025. Before Tubi, she was Vimeo’s CEO from 2017 to 2023, following earlier roles at the video platform and Amazon. SiriusXM said her experience spans digital media, streaming, technology and advertising-supported businesses.

The appointment brings an executive whose career has centered on internet video and ad-supported distribution to a company balancing subscription audio, advertising and podcasting. SiriusXM’s announcement described Sud’s experience growing Tubi’s audience and revenue; it did not announce a new strategy or specific changes to the company’s services.

What changes on the leadership timeline

Witz remains CEO through Dec. 31, 2026, with Sud taking the role the next day. The transition gives the incoming chief executive time to prepare before the formal handover. Witz’s advisory period is expected to continue through December 2027, according to the company filing.

SiriusXM operates its namesake subscription radio service and Pandora. The company has not yet outlined how Sud’s appointment will affect programming, pricing or its broader business plans. Readers can follow related corporate and market coverage in The Globuzz’s Finance section.

Sources

SiriusXM, CEO transition announcement filed with the SEC (Nov. 9, 2026); Variety, “Anjali Sud Is SiriusXM’s New CEO” (Nov. 9, 2026).